Above you can see the color and design studies for a logo creation project for a salsa brand. The client wanted bright colors reminiscent of the desert, New Mexico, and fire.
I then took the final logo (black and white above) and created a sticker design around it. The emblem version of the logo is based on an oval shape with design elements bursting out of it to increase energy. The final color palette is more muted but still nods to elements of heat and fire.

Made with Adobe Illustrator.

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